✱ THE BLOG

Notes on creativity, business & real life.

Honest writing on building profitable, joyful businesses as women — the business, the art, the mess and the magic. A sprinkle of what happens when you add Motherhood to the equation. New pieces roughly every fortnight. But don't hold me to that...

How I think Claude can help you save about a day a week, if you're a creative founder or business owner business creative business Oct 07, 2026

How and why I use AI (Claude), as a solo business owner

This tool feels like cheating the system. And if the system is unfairly rigged against women to start off with (I’m thinking of those of us who...

Continue Reading...
Do you identify as ‘creative’? coaching creative business creativity Oct 07, 2026

Amy Lord, coach for creative female founders

Why I want to work with Creative Female Founders and business owners as clients

I reckon if you’re a founder, business owner, CEO, or director - I think you’re inherently creative.

But you might h...

Continue Reading...
Hi, I’m Amy - who I work with + how ✨ behind the scenes business coaching creative business Oct 07, 2026

A little bit about who I work with, how I can help and what’s gonna be on the blog...

I'm Amy and I’m a coach, mentor and artist.

It’s taken me a while to formulate the answer to ‘what do you do’. I...

Continue Reading...
Starting again at 40: why I walked away from a profitable business behind the scenes business creative business work-life balance Oct 01, 2026

Last year I did something that looked a bit mad from the outside. I walked away from my event design business straight after its most profitable month ever. Here's why, and what I'd say to you if you'...

Continue Reading...
Get organised to stay creative: the systems behind a creative business business creative business creativity work-life balance Oct 01, 2026

There's a romantic idea that artists are chaotic and disorganised. I'm organised as hell. I have to be. Systems are what give me the headspace to be creative.

1. Colour-block your week

I’d dabbled...

Continue Reading...
✱ NEVER MISS A POST

Get new writing in your inbox

Every fortnight, a new piece on creativity, business and motherhood — plus the occasional resource I only share by email.

Amy Lord
© 2026 Amy Lord. All rights reserved.
WORK WITH ME
ABOUT ME